OK, people… let’s be real here. Starting and operating a business isn’t just about the money. If it were, there are many of us that would/should have stuck with corporate jobs. (I can speak for myself. Had I stuck with my accounting firm I’d easily be making 6 figures as a partner.)
We start businesses for reasons other than riches.* We want flexibility. We want freedom. We want creative careers. We want collaboration. We want to call the shots. We want to build something with our bare hands. We want to lead. We want to grow at our own pace. We don’t want a cubicle. We do want to define our own parameters. We want to be known for something.
And, so we start these businesses with all this fire in our bellies. ROARRRRRR!
But then… a couple years go by… and we begin to see…
…gosh darn’t…. this is REALLY hard work!
And, we tell ourselves: “I better figure out if I’m doing this right. I better figure out if I’m making any money.”
And – then it does become about the money. (Maybe not entirely, but it becomes a helluva lot more important.)
Listen – if you have no idea what your money is doing in your business, then it’s just one very expensive hobby. (And likely an exhausting hobby too if you’re fortunate enough to have a lot of clients to manage.)
And… so where does this put us?
It’s not all about the money… but the money does matter. Knowing if you’re making money is an important gauge for performance. Maybe the money doesn’t define your idea of success. (My idea of success is a peaceful state of mind and being.) But, the money does matter.
So – figure it out. Figure out your $ and ¢. (And if you’re not sure how to, email me.)
We’re doing a giveaway of 4 mini mentoring sessions! We’re about to hit our 1000 posts on our blog – this was our 996th post! Click here and learn more.
* I’ll concede that some people do start businesses to get rich. But, they likely aren’t doing it in the wedding industry. You can make a nice living in this industry. But – this is not the get rich quick path to success. (Remember – I look at wedding business financial reports all day. This is just the plain truth of the matter.)