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Be Sage Conference Speaker: Barbara Taylor, Allan Taylor & Company

We are thrilled to partner with a range of amazing speakers for our Be Sage Conference this August. When we sat down to set our curriculum for Be Sage, we asked ourselves: “What are the challenges that experienced business owners have in the wedding industry?” We came up with a list of questions and found the best people to speak on these topics.

We are thrilled to introduce you to Barbara Taylor who is a business broker. (She helps people sell their businesses!)

23866330_new_headshotQUESTIONS:
HOW DO I SELL MY BUSINESS?
WHAT CAN I DO NOW TO PREPARE MY BUSINESS TO SELL IN THE LONG TERM?
HOW CAN I CREATE GREATER VALUE IN MY BUSINESS?
WHAT IS THE SELLING PROCESS?

Introducing: Barbara Taylor, Owner of Allan Taylor & Company

Barbara is the co-founder of Allan Taylor & Company, a boutique M&A firm located in Northwest Arkansas. She began her entrepreneurial journey after moving from Seattle to Northwest Arkansas, where she and her husband started a popular retail espresso chain. They successfully sold the business in 2006. In her role as a business broker, Barbara combines her first-hand experience as a selling owner with her extensive knowledge of the selling process to help business owners cash out and move on.

Barbara is a regular contributor to the New York Times’ online feature “You’re the Boss – the Art of Running a Small Business.” Her blog Transaction, addresses the mechanics of buying, selling, and valuing privately-held companies.  Her work has also appeared in Inc. Magazine, Entrepreneur, The Huffington Post and AOL Small Business. She was recently named one of “7 People Every Entrepreneur Should Follow on Twitter” on BNET (now CBS MoneyWatch).

5 Things You’ll Learn from Barbara:

1. How buyers will value your business
2. What characteristics build value in your business
3. How to make your business more sellable
4. What kind of buyer might purchase your business
5. The process of selling

We feel pretty strongly about partnering with companies and individuals that mirror and augment our own core values. Here are 3 core values that are fundamental to Synergy and how they do business:

1. Transparency
2. Setting realistic expectations
3. Commitment

We hope you’ll join us this August!

BE SMART. BE BRIGHT. BE SAGE.

Ticket sales are open for Be Sage Conference and limited to the first 100 people to sign up. We do expect this conference to sell out.

__________________________________________________

Here’s a little refresher if you missed our post last month about our new conference:

We want you to have a deeper business strategy that will take your business to the next level. This isn’t a business theory conference. And, while you will certainly be inspired, we aim to prepare you with actual tools to use in your business (not just a hope and dream.)

We will continue to add conference details at: www.besageconference.com

Greenhouse Loft, Chicago | August 3-5, 2014
Tickets go on sale February 10th at 9am PST

 

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We’re Speaking at Biz Bash Live: The Expo in South Florida ~ 5 Ways to Make Your Event Business Profitable

We are so thrilled to partner with Biz Bash this year to present at one of their workshops.

This year the morning workshops at BizBash Live: The Expo were fashioned to provide you with the highest quality educational content available anywhere in the event industry. This new slate of intensive workshops is designed to give you the hands on skills needed to hone your craft and advance your career, while preparing you to tackle new challenges and opportunities.

downloadMichelle will be there to present:

5 Ways to Make Your Event Business Profitable

Do the words investing, budgeting, and accounting scare you? Do you feel you’d be more competitive if you made better decisions with your business dollars? In this session, Michelle Loretta from Sage Wedding Pros will offer five financial tips to improve your competitive edge and make money for your business. Boost your knowledge of budgeting, tax deductions, and profit and loss, plus learn important ways to increase profitability.

 Register Here.

 

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Onboarding Plan for New Hires

One of the best things you can do as you’re bringing on a new employee, contractor, or intern is to provide them with an “Onboarding Plan”.  This is simply a step-by-step plan for how you’re going to set them up for success with your company.  So often we just throw people into their position, on-the-job training is the only form of learning they receive, and it’s a fly-by-night experience.  Instead of offering that type of experience to your new hire, why not prepare for them to join your team, and provide them with a little structure and plan so that they feel welcomed, excited about their new position, and that you’ve taken more than 5 minutes to think about their role.

Screenshot_2_28_14_8_09_PMWe’ve tried to make it EASY PEASY for you to create an Onboarding Plan for your new hire – check out this new download that’s available to you to edit and use for your own company.

ONBOARDING PLAN for NEW HIRE – $5
Add to Cart

Of course this is just a template so you’ll have a lot you can customize, but at least it will give you a start of things you should be thinking about, and a great format to use!  This example is specific to Wedding Planning, but super easy for you to tweak for your segment in the industry.

One bit of wisdom with new hires – plan on the first 90 days really being their “immersion” into your company.  So often we expect people will just jump right in and figure out what has taken you 5 years to learn…so just know that if you give them time and space to learn, that will help both of you be less frustrated and you’ll have better expectations of them.  Contrary to what most people believe, bringing on a new hire often won’t save you time initially, so you’ll need to plan for at least 2-4 hours/week to train them as you’re making an investment in them AND your business.

If you’re looking for more people related templates and forms to make your life easier when hiring, be sure to check out The People Plan that we have available to you as a resource as well – your small biz “HR in a Box”!

Happy hiring!

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April 5, 2014 - 6:09 pm

Lane' @ Something Borrowed Portland - Is the Onboarding plan included in The People Plan?

April 6, 2014 - 11:55 am

Michelle Loretta - Hi Lane! The onboarding plan is not a part of The People Plan.

Be Sage Conference Speakers: Xochitl Gonzalez and Mayra Castillo, AaB Creates

We are thrilled to partner with a range of amazing speakers for our Be Sage Conference this August. When we sat down to set our curriculum for Be Sage, we asked ourselves: “What are the challenges that experienced business owners have in the wedding industry?” We came up with a list of questions and found the best people to speak on these topics.

QUESTIONS:
HOW DO I DIVERSIFY MY SERVICES?
HOW DO I ADD REVENUE STREAMS?
HOW DO INTRODUCE A SECOND BRAND TARGETED TO A DIFFERENT MARKET?

23866330_headshots02bwIntroducing: Xochitl Gonzalez and Mayra Castillo, Owners of AaB Creates

Xochitl Gonzalez and Mayra Castillo founded AaB Creates (formerly, Always a Bridesmaid) in 2003 after cutting their teeth producing the International Clio Awards. Using niche marketing, media savvy and social media they have grown into one of the country’s most sought after Design and Planning firms for clients seeking creative, out of the box wedding experiences with understated luxury. Their global client roster is a who’s who in the worlds of finance, film, tech and fashion.

In 2010, after watching the wedding landscape shift, the ladies formed a new company called Just About Married that offered one service only- “Day-of” coordination. Together the women launched their award winning blog AlwaysaBlogsmaid.com in 2006. Xochitl is one of the few in the wedding industry to sit on both sides of the editorial table: She is the newly minted Wedding Expert for About.com, and has served as a contributor to RealSimple.com and the Huffington Post. Simultaneously AaB’s “Real Weddings” and Expert Opinions have appeared in over 100 publications, both online and in print including The New York Times, WMagazine.com, Latina Magazine and Fox News. Their TV appearances have included MTV Europe, The Style network and ET’s The Insider.

5 How To’s you’ll gain from Xochitl and Mayra:

1) How you can grow your business by reducing your service offerings.
2) How to get your name Off the Door without damaging your reputation.
3) The benefits/drawbacks of operating two distinct brands in the wedding space.
4) The benefits/drawbacks of 1099 employees.
5) Using a business partnership to tactically play to personal strengths.

We feel pretty strongly about partnering with companies and individuals that mirror and augment our own core values. Here are 6 core values that are fundamental to Xochitl & Mayra and how they do business:

1) Understand our clients’ unique needs.
2) Committing to our clients’ goals for their celebration.
3) Use our expertise in the field to elevate our client’s celebrations.

These values are distinctly unique to AaB:

1) Commit to functional design that is as comfortable as it is stunning.
2) Creating solutions where none currently exist and presenting clients with creative, relevant ideas.
3) Working with Vendors of the same commitment level and integrity as ourselves.

We hope you’ll join us this August!

BE SMART. BE BRIGHT. BE SAGE.

Ticket sales are open for Be Sage Conference.

__________________________________________________

Here’s a little refresher if you missed our post last month about our new conference:

We want you to have a deeper business strategy that will take your business to the next level. This isn’t a business theory conference. And, while you will certainly be inspired, we aim to prepare you with actual tools to use in your business (not just a hope and dream.)

We will continue to add conference details at: www.besageconference.com

Greenhouse Loft, Chicago | August 3-5, 2014
Tickets go on sale February 10th at 9am PST

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Be Sage Conference Speaker: Amy Flurry, Recipe for Press

We are thrilled to partner with a range of amazing speakers for our Be Sage Conference this August. When we sat down to set our curriculum for Be Sage, we asked ourselves: “What are the challenges that experienced business owners have in the wedding industry?” We came up with a list of questions and found the best people to speak on these topics.

QUESTIONS:
HOW DO I EXPAND MY PRESS COVERAGE?
HOW DO I CATCH THE ATTENTION OF MAGAZINES, NEWSPAPERS, BLOGS, AND TELEVISION?

AmyFlurryIntroducing: Amy Flurry, Author of Recipe for Press

Amy Flurry is author of the popular guide to DIY publicity, Recipe for Press, designed to strengthen relationships between entrepreneurs and editors. Amy’s twenty years as a contributor to some of the biggest publications on the newsstand including InStyle, Conde Nast Traveler, Country Living, Design Sponge and Lucky, brings fresh perspective to in-house communications.

In addition to Recipe for Press, Amy co-founded Paper-Cut-Project, a company that conceives highly crafted installations for Kate Spade, Hermes, Valentino, Cartier and the Victoria & Albert museum. Paper-Cut-Project’s work has been featured in the NYT, Italian Vogue, Nylon, Selvedge and Marie Claire Taiwan.

Amy is also creative director of Parlore, a new project management app and marketplace for interior designers. She lives in Athens, GA with her husband, Alan, and two children.

5 How To’s you’ll gain from Amy:

1) How to craft a winning pitch.
2) How to make your website more editor friendly.
3) How to create relationships with media influencers.
4) How to get the attention of an editor in less than four seconds.
5) How to improve your product and brand photography.

We feel pretty strongly about partnering with companies and individuals that mirror and augment our own core values. Here are 3 core values that are fundamental to Amy and how she does business:

1) Relationships
2) Consistency
3) Storytelling

We hope you’ll join us this August!

BE SMART. BE BRIGHT. BE SAGE.

Ticket sales are open for Be Sage Conference.

__________________________________________________

Here’s a little refresher if you missed our post last month about our new conference:

We want you to have a deeper business strategy that will take your business to the next level. This isn’t a business theory conference. And, while you will certainly be inspired, we aim to prepare you with actual tools to use in your business (not just a hope and dream.)

We will continue to add conference details at: www.besageconference.com

Greenhouse Loft, Chicago | August 3-5, 2014
Tickets go on sale February 10th at 9am PST

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