Does your business have a CORE IDEOLOGY? A core ideology can be a mission statement, or a longer statement of ideals to which the company aspires. This is a unifying message or belief that describes the purpose of your business, the SOUL of your business. And, it should stand the test of time. It should...
Category Archives: Strategy Over the last few days, we’ve talked about the “Research and Dream” and “Plan and Execute” phases of expanding a business. Today, we’re finishing this series and covering the “Review and Refine” phase. Let’s assume you’ve launched into a new market, you put your business plan strategies into place, and you’ve been in business there for...  Yesterday we talked about the “Research and Dream” phase of expanding a business…today we’re moving right along to the “Planning and Executing” phase. Plan it out! So, let’s start with the Planning aspect! In this stage, it’s imperative to create a solid business plan for the market you’re wanting to expand into - and yes, one...  As Michelle and I visited so many cities this year for The Simple Plan workshops, one question re-occurred time and time again: “How do you expand your business into another market?” It’s a simple question with a very complex answer, and one that I’m very familiar with since I made the decision to expand my...  This week, we’ve been discussing CASH. On Tuesday, I revealed 2 mistakes that I’ve made in my business in terms of cash flow decisions. Yesterday, I gave 6 tips on creating healthy cash flow in your business. Today, we are going to create a cash flow strategy. Cash flow strategy sounds more intense than it... |
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