Category Archives: Networking These are the things I’ve heard from wedding pros lately: “That person doesn’t refer anyone to me. I send them all sorts of business. It’s not right!” “I used to get so many referrals from other wedding vendors and now I don’t. I’m worried.” Well… there are two thoughts I have here: Stop Keeping Score...  When I was a kid, I was as likeable as the next guy. I had good friends and I can’t complain about my relationships with classmates. But, there was this girl in my class: Tracy. Everyone REALLY LIKED Tracy. Yes, Tracy was smart, cute. But, there was so much more. I was fascinated by this. ...  This week we are discussing ways to promote your business through relationship-building. On Tuesday, we discussed why it is important to always be promoting – even when we have a million things to do, we must get customers to knock on the door. Yesterday, I gave you tips on the coffee date… specifically, how to...  I’ve said this in a few posts, but I think it bears repeating: Want to grow your business? BUILD your NETWORK. We spend so much time reaching out to the “high-hanging fruit” (editorial, award recognition, advertising, and so on) that we often forget that getting to know other wedding vendors, is the best way to...  The past few days we’ve been talking about how to start a networking group – first, how to “hit the pavement” and expand your network of who you know, and then how to physically launch the group. Today we have 3 easy tips for how to sustain and foster a networking group. 1. Ask for... |
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