Category Archives: Marketing

Toss The Bouquet Event in Chicago

I am thrilled to be one of the speakers at Toss the Bouquet in Chicago on November 24, 2014!  Toss the Bouquet offers professionals in the wedding and event industry an opportunity to come together to educate their minds, exchange ideas, and elevate their businesses. I will be speaking on “Marrying Your Ideal Client with Your Niche and Pricing” – […]

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Branding Case Study: Leslie Vega Design & Goldenberry Paper

From time to time we invite one of our Sage Branding Specialists to share some of their “before and after” design work with us.  By learning from these case studies you’ll be better able to see branding identity go through an evolution, gain strength, and come to life. I’m excited to share today’s branding case study with […]

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Do You Have Conviction?

This is something I’ve noticed in the 17 years since I graduated college: people who are good at selling have confidence, conviction, and unwavering belief in what they are selling. In our industry… as much as you want to believe that you are selling flowers, or photography, or lighting, or paper… at the end of the […]

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Do You Know About StationeryHQ? You Should!

Hello friends! I am going to share a little golden nugget with you today. There is this AWESOME company in California called StationeryHQ. And, you need to be ordering your printed goods from them. I’m not only talking to stationers out there, but also photographers, wedding designers and wedding planners (anyone that provides printed goods for […]

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What Are Your Employees Posting on Social Media?

Do you have a social media policy for your staff? If they’re an employee of your company, they may be instagramming, facebooking, tweeting, snapchatting, texting, and whatsapping images of your events. This could be awesome if it’s done with your company’s branding and marketing strategy in mind. OR, it could be detrimental if there has […]

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