Category Archives: Business Plan

Business Expansion – Part 3

Over the last few days, we’ve talked about the “Research and Dream” and “Plan and Execute” phases of expanding a business.  Today, we’re finishing this series and covering the “Review and Refine” phase. Let’s assume you’ve launched into a new market, you put your business plan strategies into place, and you’ve been in business there for...

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Business Expansion – Part 2

Yesterday we talked about the “Research and Dream” phase of expanding a business…today we’re moving right along to the “Planning and Executing” phase. Plan it out! So, let’s start with the Planning aspect!  In this stage, it’s imperative to create a solid business plan for the market you’re wanting to expand into - and yes, one...

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Business Expansion – Part 1

As Michelle and I visited so many cities this year for The Simple Plan workshops, one question re-occurred time and time again:  “How do you expand your business into another market?”  It’s a simple question with a very complex answer, and one that I’m very familiar with since I made the decision to expand my...

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A Business Plan is a Recipe for Success

I recently contributed an article to Wedding Network USA, a trade organization with the mission to help professionals grow their business through shared expertise, education, and networking opportunities.  Wedding Network USA currently has membership in Washington and Oregon, but is quickly expanding to other U.S. cities.  Their monthly newsletters are EXTREMELY valuable. Each newsletter has...

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Living Your Mission Statement

Quick – what is your mission statement? I’m hoping that you were able to proudly state the exact mission of your business.  If not, we’ve got some work to do!  (If you do have a mission statement, follow along so that you can analyze it’s effectiveness.) The SOUL of your business The purpose of a...

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