We are thrilled to partner with a range of amazing speakers for our Be Sage Conference this August. When we sat down to set our curriculum for Be Sage, we asked ourselves: “What are the challenges that experienced business owners have in the wedding industry?” We came up with a list of questions and found the best people to speak on these topics.

We are thrilled to introduce you to Jane Park, CEO and founder of Julep. You may have seen Jane recently featured in Forbes magazine. (Not just once, but twice.) Or, maybe in Fast Company magazine. Or, maybe this INC magazine article. We’ve asked Jane to share with us about how to build a business around really knowing what the client wants. She’ll be answering…

Questions:

How can I better capitalize on needs in the market?
How can I continue to develop innovative products and services?
How can I use social media for market research?
How can I gauge demand to ensure clients will buy what I sell?

JaneParkJulepIntroducing: Jane Park, CEO and founder of Julep Beauty, Inc.

Jane Park is CEO and founder of Julep, one of the world’s fastest-growing beauty products companies. Since founding Julep in 2006, Jane has expanded the company into a multichannel beauty brand. Julep creates and sells over 300 natural, toxin-free nail and skincare products per year, based on crowdsourced feedback from its tens of thousands of devoted customers. Prior to starting Julep, Jane was director of new ventures for Starbucks, where she worked in management roles for nearly seven years. Jane started her career at The Boston Consulting Group, where she was a strategy consultant in the retail sector. Jane holds a JD from Yale University, and a BA in Public Policy and International Affairs from Princeton.

5 Things You’ll Learn from Jane: 

  • How to utilize social media for market research and product development.
  • How to grow a business by listening to the market.
  • How to get the market to tell you what they want.
  • How to find untapped opportunities.
  • How to gauge consumer demand.

We feel pretty strongly about partnering with companies and individuals that mirror and augment our own core values. Here is Julep’s core philosophy:

We believe beauty is about connection, not competition.

Make sure to check out the Julep video to see why Julep is different from other beauty companies.

We hope you’ll join us this August!

BE SMART. BE BRIGHT. BE SAGE.

Ticket sales are open for Be Sage Conference and limited to the first 100 people to sign up. We do expect this conference to sell out. Early rates close on May 31, 2014.

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Here’s a little refresher if you missed our post last month about our new conference:

We want you to have a deeper business strategy that will take your business to the next level. This isn’t a business theory conference. And, while you will certainly be inspired, we aim to prepare you with actual tools to use in your business (not just a hope and dream.)

We will continue to add conference details at: www.besageconference.com

Greenhouse Loft, Chicago | August 3-5, 2014