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Monthly Archives: April 2009

Cost Cutting Thursday!

Every Thursday, we introduce FIVE COST CUTTING TIPS.  Here are our favorites for the week.  (Some of this week’s tips were taken from SMB Blog, Information for Small Businesses):

Cut the little things
Adjust the temperature when no one will be in the office, invest in water filters instead of bottled water, use energy efficient light bulbs,...

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DIY: why it doesn’t always work (part 3 of 3)

The do-it-yourself movement has EXPLODED in the wedding industry.  What began as a need to control the wedding grew into a passion for beauty and uniqueness and nowadays has become an economic need.  These days an engaged couple can:

make their own wedding invites
sew their wedding attire (and their groomsmen and bridesmaids)
mix their music on an...

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How to teach our customers to hire the best and the brightest (part 2 of 3)

The wedding industry is made of some of the brightest individuals I have ever met. It pains me when I see under-appreciated talent. How do we change that? How do we teach the customer what to look for when they hire wedding vendors?  How do we teach customers to value experience and service at any...

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3 Things We Need To Teach Our Customers

One of the greatest things about the wedding industry is the close relationships I’ve been able to build with fellow colleagues. At an industry mixer last week, I had the opportunity to reconnect with people I haven’t seen in a while and meet new vendors I’d heard about for years. I had a very...

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Insider to Insider: Michelle Loretta, Owner of mmm… paper

Someone pointed out to me the other day that I had not answered my own “Insider to Insider” questions.  (I think some bloggers like to hide in the anonymity of their writing.)   I am the owner of mmm… paper and people often ask me how I came up with that name.  It’s what I...

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